In my coaching and conversations I seem to keep coming back to these books, so I’ll maintain this list (last updated 5 June 2024).

Damn, I nearly forgot (I really did), I’ve written a book (it was really me too, none of this AI rubbish):

Sell Your Art Your Way: Be More You And Escape To Freedom, John Allsopp
From start to finish how to implement values-based marketing in your art practice & sell more art more easily and comfortably. Audible version coming (slowly).
https://amzn.to/4e98qPJ

OK, here’s everyone else 🙂 …

The War of Art, Steven Pressfield
That inner voice that tells you you can’t. He gets nailed, bang to rights.
https://amzn.to/45i1Suo

Traction, Gino Wickman
‘An operating system for your business’. Most importantly, how to spot issues and resolve them.
https://amzn.to/3V4wP0i

Nail It Then Scale It, Furr & Ahlstrom
When you have a great idea, STOP! Check people want it before you spend time building it.
https://amzn.to/45i0mZe

The Arts Dividend, Darren Henley
Provides reasons why investing in public art and culture is worthwhile
https://amzn.to/40NUQeH

Blue Ocean Strategy, Kim/Mauborgne
The advantages of differentiating yourself from the crowd
https://amzn.to/40OOeNa

Atomic Habits, James Clear
Goals are not it, the journey is it
https://amzn.to/3SJrtYR

Mindfulness, Williams/Penman
How to not hate washing the pots
https://amzn.to/47CuoGX

Starving to Successful, Horejs
A gallery owner’s view with a good strategy for approaching new galleries
https://amzn.to/3unuzYp

Art Money Success, Brophy
She’s an energetic, full time sales person so one wouldn’t expect to emulate her while also being an artist, but it might give you a feeling of hope and possibility
https://amzn.to/3ulqyDU

All of these are affiliate links so if you buy something I might make the smallest of kickbacks. Honestly, I’ve never actually once had a payment from Amazon, I use affiliate links just out of habit.